S Y M P L I C I T Y

A "BIG DAY" CELEBRATION

Late on a Friday afternoon in the summer of 2016, I got the news that our firm was being sold to HIG Capital that following Monday. It was an exciting moment for the company - an opportunity that promised new and big strides for the firm. I wanted to do something really different for employees to mark the day. I discovered mini emoji face beachballs on Amazon that were exactly the same as the emojis we used each day on Slack during our workday chats. They were perfect. We ordered them for next day delivery. Over the weekend, we hung them by colorful streamers over all 88 work stations in our Arlington office. It was pretty cool to see all these big yellow faces smiling, winking, or sticking their tongues out at you from every angle of our headquarters. Eventually, as I hoped, impromptu dodgeball and volleyball games ensued. : )


S Y M P L I C I T Y

NACE CONFERENCE EXHIBIT BOOTH

Custom design for a conference exhibition booth highlighting the popularity of the Symplicity product with recruiters and students. This was Simplicity's first foray into a large custom booth. It measured approx. 18' across and 10' high, and featured quotes from the students who use our product, as well as major statistics about the company and its capabilities. The booth garnered significant attention, and set Symplicity apart from the other exhibitors as a serious player in the Higher Education tech industry.

Creative Direction and Design: Stephen Szymanski   Copywriting and Editing: Victoria Chapa

 

S Y M P L I C I T Y

SILO SMASH - THE ALL EMPLOYEE HACKATHON

In the spirit of inclusivity, Symplicity throws a hackathon that everyone in the company can enter regardless of their ability to code or build product. Teams are assigned randomly, and the entire event is an opportunity to "smash" silos between departments and unite in-office employees and remote staff. I designed the t-shirt and supplementary collateral to help foster an upbeat hackathon experience buoyed by equal parts pride and snark.

 
 

P O L A R I S    L I B R A R Y   S Y S T E M S

EXHIBIT BOOTH              

I've designed many exhibit booths for Polaris Library Systems. Booth themes have run the gamut from The Wild West (Houston) to Endless Summer (Los Angeles). Polaris has a reputation for being the fun vendor at conventions so the challenge is to create experiences that will continually amaze attendees. For the Chicago convention (right), we saluted the Chicago Art Institute. I constructed an 18' tall replica of the arched entrance to the museum, flanked on both sides by "exhibition banners" depicting the booth's theme, "The Fine Art of Customer Satisfaction". Other elements included; a live statue, cut-outs of characters from paintings in the museum's collection, and museum-style gilded frames for each of the demo station's computer monitors. Booth workers wore custom printed smocks that read, "Docent".

Creative Direction and Design: Stephen Szymanski